Senior work. Honest prices.
Every price is on this page. All amounts are in Australian dollars. No GST is added. Fixed prices where the scope is clear, retainers where the work is ongoing, and an hourly rate for everything else.
Three ways in
Most clients start small, see the thinking, then decide on the bigger build. That's the point.
Problem-Solving Session
- One problem, properly worked through
- Pre-session questionnaire so we don't waste time
- Written action plan within 48 hours
- Fee credited if you book an audit within 30 days
Systems & Marketing Audit
- Stakeholder interviews (up to 6 people)
- Map of every tool, integration and manual step
- CRM and data health score
- Marketing performance and tracking review
- AI and automation opportunities, ranked by return
- Costed 90-day roadmap and a 60-minute walkthrough
AI Readiness Assessment
- Data sources, quality and ownership review
- Access, privacy and security check
- Top 5 AI use cases with effort and return
- Draft AI usage policy for staff
- Pilot plan you can run with or without me
A senior lead, without the salary
For businesses that want ongoing marketing, systems or AI leadership. Hours roll over for one month. Three-month minimum, then month to month.
Advisor
- Monthly strategy session
- Email and Slack or Teams access
- Review of plans, vendors and quotes
- Ideal for owners who need a sounding board
Partner
- Fractional CMO or systems lead
- Fortnightly working sessions
- HubSpot, automation and AI build work included
- Monthly reporting to you or the board
- Manage your agencies and freelancers
Embedded
- Roughly a day a week, on site or remote
- Run marketing and systems as part of your leadership team
- Bigger builds: custom apps, agents, migrations
- Hiring and team coaching
Everything else
"From" prices are where typical projects start. You get a fixed quote after a scoping call, before any work begins.
| Service | Price (AUD) |
|---|---|
| Advisory hourAd hoc advice, reviews and calls, billed in 30-minute blocks | $350/hr |
| Consulting dayOn site in the Illawarra or remote. Travel outside the region quoted separately | $2,800 |
| Single automationOne workflow, e.g. form to CRM to quote, with testing and handover | from $2,500 |
| AI and automation projectSeveral connected workflows built on Claude, ChatGPT or Codex | from $8,500 |
| Custom AI agentAgent with tools, guardrails, human sign-off and monitoring | from $12,000 |
| HubSpot health checkPortal review with a ranked fix list and walkthrough | $1,950 |
| HubSpot admin retainer8 hours a month of senior HubSpot admin, extra hours at $350 | $2,800/mo |
| HubSpot migrationFrom another CRM, an email platform or spreadsheets, cleaned on the way in | from $7,500 |
| HubSpot implementationObjects, properties, pipelines, automation, reporting and training | from $9,500 |
| HubSpot integrationsERP, quoting, phones, website and project tools connected to HubSpot | from $7,500 |
| HubSpot custom appUI extensions, CRM cards, serverless functions and private apps | from $15,000 |
| Systems integrationHubSpot, Asana, PandaDoc, WordPress and APIs talking to each other | from $7,500 |
| ERP integration scopingData map, sync design and a fixed quote for the build | $2,950 |
| ERP product and pricing syncProducts and price lists from your ERP to the CRM, website and catalogues | from $9,500 |
| ERP quote-to-orderQuotes with line items in the CRM turned into orders in the ERP | from $15,000 |
| Integration careMonitoring, fixes and small changes, up to 3 hours a month | $950/mo |
| Data and database clean-upDedupe, restructure, standardise and set the rules that keep it clean | from $4,500 |
| Marketing ops retainerLifecycle, scoring, attribution, campaigns and reporting, run monthly | from $3,500/mo |
| Reporting auditWhich reports exist, which numbers can be trusted and what is missing | $1,950 |
| Revenue dashboardPipeline, revenue by source and marketing return in one place | from $4,950 |
| Full revenue reporting setupCRM, ads, GA4 and ERP revenue joined, with agreed definitions | from $9,500 |
| Monthly reporting packA leadership pack each month, with the data checked first | $1,950/mo |
| GA4 and conversion tracking setupGA4, Tag Manager, Google and Microsoft Ads conversions, CRM source tracking | $1,950 |
| Technical SEO auditCrawl, Core Web Vitals, indexing, schema and a ranked fix list | $2,950 |
| Product configurator or custom appConfigurators, quoting tools, portals and internal tools | from $15,000 |
| 90-day marketing planPositioning, channels, budget, calendar and measurement | $6,500 |
| Fractional CMOOngoing marketing leadership (see retainers above) | from $4,500/mo |
| Landing pageBuilt for Google and Microsoft Ads, with tracking set up | from $2,500 |
| WordPress websiteSEO-ready, fast, connected to your CRM | from $9,500 |
| Custom web appPortals, calculators, internal tools | from $20,000 |
| Half-day workshopUp to 12 people. AI, systems or marketing | $3,500 |
| Full-day workshopUp to 12 people. Includes pre-work and a written summary | $6,500 |
| Board or strategy meetingSingle meeting including preparation | $1,500 |
| Board or advisory seatOngoing, scope agreed per organisation | from $2,500/mo |
| Graphic design projectCampaign creative, documents and brand assets | from $1,500 |
| Design dayA full day of design work on your list | $1,800 |
| Sales or pitch deckStory, structure and design | from $2,500 |
| Catalogue or brochureInDesign production with linked product data, print and digital flipbook | from $2,500 |
Software licences (HubSpot, Asana, PandaDoc, AI subscriptions and API usage) are paid by you directly to the vendor, so you own the accounts. Not-for-profit rates available on request.
About the money
Why are you more expensive than a freelancer?
You're paying for judgement as much as hours. I'll often tell you not to build something, which saves more than my fee. And because I cover strategy, systems and build, you don't pay three people to brief each other.
Do you offer fixed prices?
Yes. The audit and AI assessment are fixed. Build projects get a fixed quote once scope is clear. Retainers are a fixed monthly fee.
How do payments work?
Sessions and audits are paid upfront. Projects are usually 50% to start and 50% on handover. Retainers are invoiced monthly in advance.
Do prices include software costs?
No. You pay vendors like HubSpot, Asana, PandaDoc, OpenAI or Anthropic directly so the accounts stay yours. I'll tell you what you need and what you don't.
Is there a discount for not-for-profits?
Yes, for registered charities and community organisations. Ask when you enquire.
Can I claim this as a business expense?
Consulting is generally a deductible business expense, but check with your accountant for your situation.
Not sure which option fits?
Send me a quick note about the problem. I'll reply with the option that makes sense and a ballpark, usually within one business day.
